
The owner of a textile art shop was in start–up mode and needed a high impact but financially efficient solution for her online shop. Fifty developed a brand, look and feel and copy for a site that featured textile art from all over the world. Fifty developed an e-commerce site using a model that was customizable for boutique shops.
Deliverables: Logo, site map, brand, web writing, design and development
Email Lists: Bigger is Not Better
Impressions are a measure of the number of views an ad receives. Online publishers often sell ad space according to impressions. Impressions are tracked in a log maintained by a site server and are often sold on a cost per thousand (CPM) basis.